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-
- TELEBIT'S TRAILBLAZER OPPORTUNITY FOR PARTICIPATING FIDO AND MAC SYSOPS
-
- Telebit Corporation is pleased to announce that it is making its
- high speed modem, the TrailBlazer, available to all FidoNet and MAC
- SysOps direct from the factory at substantial discount. Over
- 7000 TrailBlazers are currently in use in the United States and
- Canada, and we hope that by offering substantial discounts to
- Sysops to be able to bring the capabilities of reliable, high
- speed communications to the users of Fido and MAC Bulletin Boards.
- The TrailBlazer Opportunity for Participating SysOps (TOPS) program
- is effective immediately.
-
- WHO CAN PARTICIPATE IN TOPS?
-
- Any SysOp in the United States or Canada with an active FidoNet
- node or MAC BBS can participate in the TOPS program. SysOps outside
- this area are encouraged to inquire as to how they can participate in
- the TOPS program.
-
- THE TELEBIT TRAILBLAZER
-
- The Telebit TrailBlazer is the most advanced dial-up
- communications technology on the market today. TrailBlazer
- offers compatibility at 300, 1200 (V.22 AND Bell 212!), and 2400
- bits per second. Additionally, it is capable of throughput
- speeds on ordinary dial up lines of 14,000 bits per second and
- above. But best of all, TrailBlazer's patented multicarrier
- technology will dynamically ADAPT to a variety of interfering
- conditions found on most telephone lines. No other technology
- available today can adapt to impairments as effectively and
- reliably as TrailBlazer.
-
- TOPS DISCOUNTS
-
- PRODUCTS P/N LIST PRICE TOPS PRICE
-
- TRAILBLAZER PC RA12C-T1 $1195 $597.50
-
- TRAILBLAZER STANDALONE RA12E-TI $1345 $672.50
-
- In addition, Telebit will offer the optional 2400 bits per
- second (V.22 bis) compatibility FREE OF CHARGE for participating
- SysOps. This option usually lists for an additional $100.
- (Additional versions of TrailBlazer, such as a Rack Mounted
- version, can be requested.) All prices are in U.S. Dollars.
-
- All TrailBlazers ordered under the TOPS program will come with a
- thirty day money back guarantee. If the SysOp is not satisfied
- with TrailBlazer for any reason it may be returned within 30
- days for a full refund. This is a special introductory offer
- and will apply for all TrailBlazers ordered on or before July
- 30, 1987.
-
-
- WHAT RESTRICTIONS APPLY?
-
- Each SysOp is limited to one modem purchase per node listed in
- the then current NODELIST-excepting MAC BBS's.
-
- SysOps must post a message in their system saying that they are
- using a Telebit TrailBlazer.
-
- All orders are shipped prepaid (certified check, cashier's
- check, money order, NO CASH please), C.O.D., or
- Visa/MasterCard. A $7.50 shipping and handling charge is added
- to each modem ordered for delivery within the United States.
- All shipments destined for Canada will be shipped freight
- collect. Freight and duties will be collect at time of
- delivery. All deliveries made within the United States are
- subject to local sales tax, which should be included with all
- orders.
-
- HOW TO PARTICIPATE
-
- Orders are only accepted by filling out the enclosed order form
- and sending it with payment to:
-
- Telebit Corporation
- ATTN: TOPS Program Co-ordinator
- 10440 Bubb Road
- Cupertino, CA 95014
-
- Phone: 408-996-8000
-
- Alternately, orders may be placed on Telebit's Fido Bulletin
- Board after June 1, 1987.
-
- Orders are usually shipped within three weeks from the date the
- order is recieved.
-
- Questions relating to the TOPS program should go to:
-
- Bruce Blain
- TOPS Program
- Telebit Corporation
- 1740 Massachusetts Avenue
- Boxborough, MA 01719
-
- (617)-263-9449 VOICE
- NODE 132/101 FIDOMAIL
-
- SysOps of non FIDO BBS's are encouraged to enquire as to how
- they can take advantage of the Telebit TrailBlazer's unequaled
- features.
-
-
- ----------------------------------------------------------------
-
-
- TOPS Order Form
-
-
- NAME......................
- STREET ADDRESS.............................................
- .............................................
- CITY......................STATE...........ZIP..............
-
- VOICE NUMBER DAYS..................
- VOICE NUMBER EVENINGS..............
-
-
- BBS DATA NUMBER(S).........................................
-
- (NOTE: ONLY ONE MODEM PURCHASE IS ALLOWED PER DATA NUMBER)
-
-
- QTY DESCRIPTION P/N TOPS PRICE
- ....................................................$...........
- ....................................................$...........
- ....................................................$...........
- ....................................................$...........
- ----------------------------------------------------------------
- SUB TOTAL $............
- LOCAL SALES TAX $............
- ADD $7.50 SHIPPING AND HANDLING PER UNIT (U.S.only)$............
- TOTAL $............
-
- PAYMENT METHOD:
-
- CERTIFIED CHECK / MONEY ORDER ....
- C.O.D. ....
- VISA ....
- MASTER CARD ....
-
- IF VISA/MASTER CARD:
-
- CARDHOLDERS EXACT NAME: ..........................
-
- CARDNUMBER ....-....-....-.... EXPIRATION DATE: ../..
-
-
-
- ALLOW 3 - 4 WEEKS FOR DELIVERY
-
-
-
-
-
-
-
-
- TELEBIT CORPORATE BACKGROUNDER
-
-
- I_N_T_R_O_D_U_C_T_I_O_N_
-
- A number of trends in the data communications market are creating
- opportunities for suppliers of high-speed, dial-up modems. Among the
- many changes created by the de-regulation of the telecommunications
- industry are price increases for dedicated private lines and vigorous
- competition for dial-up service. This situation makes dial-up
- service a better value for high-speed data transmission. In
- addition, new modem technology has become available in the last few
- years to make it feasible to send large volumes of data over the
- public telephone system. Previously, expensive leased lines and
- costly modems were typically used for high-volume data communication.
-
- Concurrently, there is rapid growth in the high-end personal computer
- market, with both the power of personal computers and the
- sophistication of PC users increasing. This is fueling the demand
- for more sophisticated high-speed, dial-up modems to handle
- communications functions associated with large file transfers,
- medical imaging, graphic systems, and full-screen editing tasks. The
- need to interconnect millions of geographically dispersed PCs with
- each other and with larger computers has made connectivity a
- corporate priority, and the dial-up network a cost-effective and
- convenient conduit. With the shift from primary dependence on
- internally generated corporate data to the use of multiple sources of
- external information, the reliance on the public telephone system,
- hence the demand for high-speed, dial-up communications, will
- continue to increase.
-
- The high-speed, dial-up market has grown rapidly since Telebit first
- entered the market as a pioneer. Telebit helped develop new
- application areas, and proved that there is a place for high-speed,
- dial-up modems in the data communications market. A few years ago,
- the 1,200 and 2,400 bit-per-second (bps) modem market segments were
- the fastest growing, with little mention of 4,800 bps, and no mention
- of speeds 9,600 bps and above. Today, market research firms, such as
- San Jose, California-based Dataquest and Dallas, Texas-based Future
- Computing, have revised market forecasts to predict that modems
- operating at speeds of 9,600 bps and above will account for half of
- all personal computer modem sales by 1990.
-
- However, high-speed, dial-up modem vendors who plan to survive long-
- term will have to provide modem products with new technologies and
- sophisticated characteristics not found in the lower-speed modem
- market. These technologies must allow modem products to rapidly
- adapt as the data communications market continues to change and new
- standards emerge. As the development of desktop computing parallels
- the evolution of mainframe computing, high-speed modems will also
- have to take on the characteristics of general purpose, front-end
- communications processors.
-
- H_I_S_T_O_R_Y_
-
- In July 1985, Telebit Corporation introduced the TrailBlazer, a
- high-speed, dial-up modem based on radically different technology
- than previous modems. Senior members of Telebit's board, Paul Baran
- and Brigadier General H.R. Johnson, founded Telebit Corporation in
- 1983, and incorporated packet switching technologies and state-of-
- the-art digital signal processing that allow the modem to operate at
- unprecedented speeds (18,000 bps), error-free and over a wide variety
- of channels, including impaired lines. Telebit's unique and patented
- technology gained the company more than $13 million in initial
- venture capital funding with lead investors, New Enterprise
- Associates and Montgomery Securities. Telebit is based in Cupertino,
- California, is privately held, and currently has 80 employees.
-
- In the fall of 1986, James F. Jordan joined Telebit as President and
- CEO. Mr. Jordan's extensive experience in communications network
- markets (he was co-founder and Executive Vice President of Ungermann-
- Bass) and in computers (IBM and Four-Phase Systems), coupled with
- Telebit's technological leadership, will allow the company to take
- full advantage of market opportunities.
-
- *****> Since its introduction, it is estimated that TrailBlazer has capturer
- 7,000 units sold. Through an initial joint venture agreement with
- Atlanta-based Digital Communications Associates (DCA), a $100-million
- data communications company, Telebit successfully demonstrated
- TrailBlazer's applications and penetrated new markets. Now, through
- various OEM and VAR agreements with DCA and other companies
- worldwide, Telebit will consolidate its market position and pursue
- its goal of becoming a premier supplier of desktop communication
- products, and a de facto standard for high-speed, dial-up
- communications.
-
-
- P_R_O_D_U_C_T_S_ _A_N_D_ _T_E_C_H_N_O_L_O_G_Y_
-
- Telebit's first product, TrailBlazer, comes as both a standalone
- modem retailing for $1,345, and as a modem card for IBM PCs and
- compatibles retailing for $1,195. The company also provides a rack
- mount version of the TrailBlazer product for the central site.
- TrailBlazer operates at speeds of up to 18,000 bps without using data
- compression, works reliably over any quality of line, is compatible
- with established PC modem standards (300, 1,200, and 2,400 bps
- modems), and is supported by a wide range of popular communications
- software packages including PC-to-PC, PC-to-mini, PC-to-mainframe,
- LAN, and MacIntosh software (In Talk).
-
- Telebit's patented technology is based upon proprietary signal-
- processing techniques, using a multicarrier modulation scheme and
- software-defined architecture. This allows the Trailblazer to use
- the full telephone bandwidth, or up to 512 frequencies, while other
- modems use only 2 frequencies. As a result, more data can be sent on
- a phone line at any given time, and the modem can maintain the best
- performance possible even when line quality is impaired. The
- TrailBlazer continually analyzes the condition of the line, using its
- Motorola 68000 microprocessor and Texas Instrument TMS 32010 digital
- signal processor. The modem adjusts its transmission speed by small
- increments in response to change in line quality, since it is using
- 512 frequencies instead of two. Other modems would simply cut their
- speeds in half, or disconnect when they encounter noise on the line.
-
- Telebit's patented "adaptive duplex" data flow technique allows the
- TrailBlazer to dynamically allocate varying amounts of channel
- capacity in either direction in response to the assymetric nature of
- PC and terminal data communications. The TrailBlazer has built-in
- error control, which organizes data into packets or short bursts, and
- checks each for accuracy.
-
- Because Telebit employs software-based technology and state-of-the-
- art microprocessors, the company is poised to anticipate market
- changes and take advantage of new market opportunities. Telebit's
- products can move towards an array of products complementary to
- growing segments of the communications market. These include packet-
- based communications, simultaneous voice/data and a variety of front-
- end processing capabilities for desktop computing.
-
-
- M_A_R_K_E_T_S_
-
- According to market research firm, Dataquest, the compounded annual
- growth rate of the high-speed modem market (9,600 bps and above)
- through 1990 is 80%.
-
- The attractiveness of using high-speed modems comes with the
- increasing need to transfer ever increasing quantities of data from
- the desktop and the decrease in dial-up line costs relative to
- private leased lines. The TrailBlazer can send large volumes of data
- repidly over inexpensive dial-up lines without error, taking
- advantage of the flexibility of the public telephone network.
-
- The TrailBlazer can achieve performance and economic benefits in a
- variety of application areas, including micro-to-mainframe links,
- access to public information services, electronic mail, full screen
- text and spreadsheet editing, local area network access to the public
- switched network, software distribution, graphics transfers such as
- will be demanded in desktop publishing, as well as CAE/CAD, laser
- printing, and videotex.
-
- Although applicable in a wide variety of markets, Telebit has to date
- achieved effective penetration into the CAD/CAM, PC board
- fabrication, LAN, medical imaging, data collection, and international
- markets, with customers such as Lockheed, A.C. Nielsen, Rockwell
- International, DEC, 3Com, Volvo, Micro America, and Gould. Future
- marketing efforts will be directed towards financial and legal
- services, insurance, retail, electronic publishing, and
- transportation services/commerce.
-
-
- M_A_R_K_E_T_I_N_G_ _A_N_D_ _S_A_L_E_S_
-
- Telebit's sales offices in Cupertino, New York, Boston, Chicago,
- Atlanta, and Washington, DC are chartered with supporting and
- expanding Telebit's OEM and applications-specific value added
- resellers, (VARs), managing national and regional distribution
- channels, and identifying and supporting major end-user opportunities.
-
- Telebit's OEM and VAR channels concentrate on large volume
- opportunities, providing the direct sales and systems support and
- push required for rapid penetration of applications-specific markets.
- OEM channels include companies in the following markets: computer,
- modem, BOC, OCC, independent Telcos, LANs, semiconductor, and
- facsimile. The focus of the VAR channel is on solutions selling in
- the following environments: LANs, CAD/CAM, imaging, and data
- collection. National and regional distributors provide product
- availability and order administration support for the small to medium
- size reseller market.
-
- As significant inroads are made into identified application
- environments, and more powerful personal computers proliferate in
- corporations, Telebit will increasingly focus on broad based PC
- oriented business applications such as desktop publishing, financial
- spreadsheets and legal documentation.
-
- Telebit has major contracts with companies such as DCA, Racal-Milgo,
- ITT, GTE, Bell South, Texas Instruments, and 3Com. Telebit has also
- gained approval of overseas PTTs, and has international OEM and
- distributor agreements in place in Canada, Japan, Australia, England,
- Sweden, Holland, and Italy.
-
- The TrailBlazer is sold through DCA as Fastlink, by GTE as GTE
- Trailblazer, by Racal-Milgo as RM-1822D, and by 3Com dealers as part
- of that company's 3+ network products.
-
-
- C_O_M_P_E_T_I_T_I_O_N_
-
- Today's competition includes vendors who have followed the V.27ter
- and V.29CCITT standards to meet requirements for full-duplex
- operation over dial-up lines, those who have adopted the V.32 CCITT
- standard and have adapted this synchronous standard to the PC
- environment through assymetrical transmission, and less direct
- competition from the conventional low-speed Hayes compatible vendors.
-
-
-
- **>US Robotics approach;<*****
-
- The principal limitations of the V.27/V.29 approach are:
-
- 1) restriction to an off-the-shelf chip set which makes these modems
- non-upgradeable, and
-
- 2) dual carrier modulation vs. Telebit's multicarrier modulation,
- which results in unpredictable performance over variable line
- conditions.
-
-
- The primary drawback to the V.32 approach involves the cost and
- complexity of implementation, resulting in few products on the market
- and pricing that is too costly for most PC or facsimile applications.
-
- Currently there are no de facto standards in the high speed, dial-up
- market, and vendors will have to compete on the basis of
- functionality and price. The CCITT is currently considering
- Telebit's Packet Ensemble Protocol (PEP) as a standard for impaired
- channels. The $1,195.00 TrailBlazer offers reliable transmission at
- up to 18,000 bps over a wide variety of lines for less than the price
- of most 9,600 bps modems.
-
- Some maunfacturers compete with Telebit on the basis of speed using
- data compression. If Telebit chose to utilize data compression it
- could achieve speeds of up to 36,000 bps. However, data compression
- is best suited to data with high levels of redundancy. The realities
- of the corporate world involve data with very low levels of
- redundancy, such as graphic files and spreadsheets. Without the
- means to carefully control data parameters, data compression is of
- questionable general applicability.
-
- Prior to the introduction of Telebit's TrailBlazer, the conventional
- modem was restricted to using only a small portion of the voice band
- (two frequencies), it served merely as an unintelligent "bit pump"
- since it had limited processing power, and it was hardware-defined
- since based on a standard chip set. With the TrailBlazer modem,
- Telebit redefined modem design and the approach to transmitting data
- over dial-up phone lines.
-
- Telebit's patented technology makes it extremely competitive with
- other high-speed modem vendors today, and especially in the near
- future when vendors are forced to rapidly adapt to new market
- conditions. Other manufacturers' hardware-defined modems are limited
- to the function originally designed into the modem, making today's
- product obsolete tomorrow. The TrailBlazer can be simply re-
- programmed to incorporate new communication protocols or new
- functions which go beyond those of conventional modems.
-
-
- TELEBIT SENIOR MANAGEMENT
-
-
- B_R_I_G_A_D_I_E_R_ _G_E_N_E_R_A_L_ _H_._R_._ _J_O_H_N_S_O_N_,_ _U_S_A_F_ _(_R_E_
-
- General Johnson brings to Telebit more than 35 years' experience in
- high-technology communications systems, and a long record of
- pioneering activities in the field of satellite communications.
- Highlights of General Johnson's background include Staff Member to
- President Lyndon B. Johnson for Telecommunications Management and
- Corporate Vice President with Western Union Telegraph and with
- American Satellite.
-
- As Vice President of Marketing and Services Development for Western
- Union, General Johnson spearheaded the entry of Western Union into
- the satellite communications business, producing sales of more than
- 600 satellite voice circuits. As Vice President of Marketing for
- American Satellite, he personally designed and introduced the highly
- successful "Satellite Data Exchange" (SDX) service.
-
- Prior to joining Telebit, General Johnson was a founder and Senior
- Vice President of Marketing and Sales at Vitalink Communications,
- which provides satellite-based digital networks.
-
- Commanding General of Air Force Communications in the Pacific. In
- this position he was in command of an organization of 20,000 people,
- with responsibility for all communications, air traffic control, and
- radar activities in the Pacific Theater.
-
-
- J_A_M_E_S_ _F_._ _J_O_R_D_A_N_,_ _P_R_E_S_I_D_E_N_T_ _A_N_D_ _C_E_O_
-
- James Jordan, a veteran of the computer and communications
- industries, has a long track record of success in building companies
- and their markets into profitable and public enterprises. Prior to
- joining Telebit, Jim was a founder and Executive Vice President of
- Ungermann-Bass, where he was responsible for all sales, marketing,
- engineering, and international operations, building Ungermann-Bass
- from a start-up company to a $100 million public corporation in six
- years.
-
- Before that, as Vice President of Sales for Four-Phase Systems, Jim
- similarly established and developed the company's worldwide sales
- force, achieving revenues of $200 million over a nine-year period.
-
- Previously, he held sales and marketing positions with RCA and IBM in
- the area of large systems.
-